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    The iPhone 4.0 Report: Seven Out of 100 Ain’t Bad

    April 8th, 2010

    Apple’s Thursday morning rollout of iPhone 4.0 was more about meeting expectations than necessarily beating them. For long months, the iPhone, the iPod touch — and now the iPad — have been severely criticized for the lack of certain features. Most prominent in this list is expanded multitasking, which had, up till now, only supported […]


    Will the 2015 Mac be a Mac?

    March 16th, 2010

    Unlike many tech companies, Apple has a long-range vision. Maybe you didn’t see how the iPod would develop, the ongoing improvements in the iPhone or the path from Mac OS X 10.0 to 10.6, but there’s little doubt Apple had broad concepts about the direction of these products from Day One. I wasn’t surprised when […]


    Does Apple Need to Rush 10.7?

    February 17th, 2010

    It is widely believed that Apple will unveil iPhone 4.0 at this summer’s Worldwide Developer’s Conference and ship it shortly thereafter. There’s also a passing level of speculation that they will also deliver preliminary information about the next great reference release for Mac OS X, 10.7, sporting an unknown feline moniker. The real question, however, […]


    So Maybe Apple Didn’t Cave on Pricing

    June 18th, 2009

    I really find it humorous to read some of the chatter about Apple Inc. that suggests they were forced kicking and screaming to slash prices on their uber-expensive note-books at the WWDC. The theory goes that Apple looked at the sales reports and concluded that potential customers were rebelling at paying an Apple Tax, particularly […]