Once a portion of the media seizes on a narrative, however wrongheaded, it’s often difficult or impossible to change things. Take the perception that Tim Cook is little more than a supply chain geek with a shaky grasp of the public narrative about Apple. For many, the late Steve Jobs was strictly the product person […]

You may not believe this, but IDC long ago predicted that Windows Phone would take over the number two spot in the smartphone market. I caught one of those predictions in a story dating back to June of 2011. At the time, iOS had an 18.2% share of the market, and Android had 38.9%. Windows […]

When I wrote that Microsoft had a potential Consumer Reports problem on its hands, I didn’t see — at least not yet — the tip of an iceberg. Clearly the story has taken hold and has garnered attention in lots of places. It also raises the specter of a wider range of product defects that […]

Amid all the chatter about the alleged forthcoming iPhone 8 — the expected 10th anniversary model — is its price. It’s supposed to be way high, more expensive than any other iPhone. Where does Apple have the temerity to raise its prices even further? I’ll get to pricing for other Apple products in a moment. […]