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    Apple Continues to Upset the High Price Myth

    August 4th, 2011

    For years, Apple has been credited (or blamed) for charging premium prices for their products. In many cases, the critics were right, but only until you actually compared the hardware and software with the competition. Suddenly, the prices ended up being highly competitive. The situation changed considerably with the arrival of the iPad. Apple continues […]


    Microsoft: The Definition of Insanity?

    July 14th, 2011

    One definition of insanity is constantly doing the same thing, and expecting a different result. While I might be a little presumptuous in suggesting that Microsoft — or its leadership — could be considered insane, you have to wonder about some of the company’s questionable marketing decisions. Take the Zune music player. Microsoft double-crosses their […]


    Apple Continues to Revolutionize the Software Industry

    June 22nd, 2011

    As you know, Microsoft makes huge profits from the sale of software and services. While you can get a generic PC real cheap with a flavor of Windows preloaded, actually buying a copy at your favorite consumer electronics outlet can be extremely costly. Best Buy, for example, offers Windows 7 Ultimate, the edition with all […]


    The Microsoft Scared to Death Report

    June 8th, 2011

    Now that the key details about Mac OS X Lion, iOS 5, not to mention iCloud, are available, you have to start wondering about Apple’s competitors, and how they’ll react. Certainly the presence of Steve Jobs, at least for part of the keynote, seemed a plus, although some analysts couldn’t avoid reminding you that he […]