Last week, Apple announced that some eleven million people had signed up for the 90-day free trial of Apple Music. Depending on your point of view and expectations, that was either good, or not-so-good, for the fledgling subscription music service. Apple treated the news as something significant, that 1.4% of the estimated 800 million iTunes […]

Microsoft definitely could use some good news. Their most recent financials weren’t so impressive, particularly the need to take a $7.6 billion dollar writedown because of the foolish decision to buy Nokia’s handset division. By foolish, I mean the fact that the division wasn’t doing so well before the acquisition. So by what leap of logic did Microsoft […]

Just this week, I was examining the headlines over at an aggregator of tech news. Normally it’s filled with articles with Apple in the title, but not necessarily this week. You see Windows 10 is coming. Well, not today or tomorrow, more like July 29, so get your PCs ready, or your copies of Parallels […]

A recent article from one of my long-time colleagues, Peter Cohen of iMore, started me thinking about the various approaches taken by Microsoft and Apple towards operating system releases. Up till now, a new OS was an event. There would be full-blown media events, often accompanied by advertising, and tech writers would often be granted early […]