When Apple announced the first drop in iPhone sales since the gadget first premiered in 2007, you would have thought the company was in deep trouble. Predictably, the stock price dropped, even though Apple remained highly profitable, and had total revenues to die for. It didn’t help that sales for the iPad continued to fall […]

On January 31st, Apple will reveal earnings for the December 2016 quarter, amid expectations for record sales. Why are expectations high? Well, because Apple’s own quarterly guidance, which tends to be conservative, pointed in that direction, with revenue expected between $76 billion and $78 billion. If Apple meets those expectations, it should be sufficient even […]

We’re just days away from getting the hard numbers from Apple on December 2016 quarterly sales. From Apple’s guidance, which tends to be quite conservative, the company stands to show a slight increase over the previous year. This would represent a welcome change from last year, where the first-ever sales drop for an iPhone occurred. […]

As I write this article, Apple stock price has dropped over two percent. This comes in the wake of Tuesday’s announcement that sales were down again, as expected, in the September quarter. Now you expect Wall Street to treat such news negatively. Companies are supposed to grow sales, but one would think the falling sales […]