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    The Apple TV Report: The Media Catches Up with the Night Owl

    August 17th, 2012

    It has been easy to speculate as to just what Apple plans to do with Apple TV. Today, it’s a simple set top box that delivers iTunes contact, AirPlay mirrored content, and a handful of third-party providers, such as Netflix and, very recently, Hulu Plus. But, with sales at roughly 1.3 million units in the […]


    Speculation About the Next Apple Event

    July 31st, 2012

    Last year, it was early October before Apple staged a media event to roll out the iPhone 4s. Sales the previous quarter were not as high as industry and financial analysts expected, in part because many potential customers were perceived as staying on the sidelines for the refreshed model. That, in fact, is one explanation […]


    Just When You Thought Apple Ran Out of Cats

    February 17th, 2012

    Apple continues to defy conventional wisdom. On Thursday morning, just when Mac users were still getting accustomed to OS 10.7 Lion, Apple unleashed yet another cat, OS 10.8 Mountain Lion. But unlike previous versions of Mac OS X — which is now officially OS X (Mac is not in the versioning or branding of the […]


    The Non-Predictions About the iPad 3

    February 10th, 2012

    So one of the cable TV news networks interrupts the broadcast one morning this week with a musical stinger meant to signify a major news story. The story? Well, it seems that Apple plans to hold a media event in early March (perhaps Thursday, March 1st) to launch the iPad 3. This is a world-changing […]