It all started for me back in 1989. I bought some software from a local computer shop in Edison, New Jersey known as Egghead Software. The possibility of a virus didn’t occur to me. That was a problem others confronted; it rarely happened on Macs. But things went bad real fast, and I soon realized […]

Apple’s marketing people might have put themselves on a shaky footing when they downplayed the susceptibility of OS X to malware in those Mac versus PC ads. While pointing to over 120,000 viruses on the Windows platform, the ads used the phrase (to quote approximately), “but not on Macs.” But that statement was strategically weasel-worded. It […]

You’d think a company that’s been in the public eye since the 1970s would be pretty well known as far as products and strategy are concerned. But that doesn’t stop the myths and the FUD (short for Fear, Uncertainty, Doubt) from being spread by people who may have vested interests that prevent fair treatment of […]

I’ve been extremely hard on Microsoft in recent years. First, I’ve criticized them for their bait and switch and other shady marketing schemes, and then I’ve even gone so far as to suggest they are doomed to fail big time in a few years. I don’t think many of you agree with me about Microsoft’s […]