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    Apple Again Judged by Different Rules

    January 30th, 2018

    For over a year, there were complaints that Apple had some nerve to charge $1,000 for a new iPhone. Month after month, the same objections were raised, implying that Apple was gouging customers once more with overpriced gear. When the iPhone X arrived, at a starting price of $999, it merely confirmed the suspicions. Forgotten […]


    More iPhone X Sales Confusion

    January 23rd, 2018

    You’ve heard the stories. The iPhone X, which didn’t go on sale until early November, did surprisingly well through the rest of the year. Or maybe not. Maybe it was a poor seller, and thus Apple might have to rethink its strategy about a next generation iPhone. Some analysts claim that the evidence from the […]


    A New Slant on Universal Apps?

    December 22nd, 2017

    Many of you have heard of the term “fat binaries,” or “universal apps,” in which the code will work on more than a single platform or product. It may even offer a different look and feel depending on the needs of that product. So when Apple went to Intel CPUs beginning in 2006, they embedded […]


    The Apple Software Defect Freakout

    December 20th, 2017

    Apple can’t get a break. Software glitches that are not terribly unusual on other computing platforms garner amazing amounts of publicity when it happens to an iPhone or a Mac. That the average price of Apple gear is higher — even though usually competitive — means they have to answer, I suppose, to a higher […]