There’s a story this week suggesting that the non-appearance of an Apple branded TV set means the company is losing the battle to control your living room. This theory presupposes that other companies have solved the problem in innovative ways, and that nothing Apple can do would offer a better solution. Have they? I suppose […]

Apple doesn’t have to do a thing for the publicity engine to roll along about the possibilities of a wearable device and the Apple TV. All it takes is for the rumor mills to keep coming up with new information, regardless of whether that information has any basis or not. These days, it’s fair to […]

While a figure of 13 million sales for a single product would be a huge deal for most tech companies, to Apple, that number, tallied over the six-year life of the Apple TV, means it’s still just a hobby. True, more than half of those sales occurred in the past year, which means that it […]

Over the years, Apple’s naysayers have come up with a similar argument whenever another company comes out with a new tech gadget: Apple needs to deal with this competition and do something better real fast! You hear that meme playing out over and over again. So we know, for example, that Samsung is coming out […]