Some time back, I wrote a commentary suggesting that, one of these days, Apple might give up on the Mac Pro, for essentially the same reason that the Xserve is no more. If customers aren’t buying them in sufficient quantities to justify production, Apple isn’t going to produce. Period. Unfortunately, a few online pundits misrepresented […]

Some months back, I wrote a piece suggesting that the high-end Mac Pro workstation might be on the long-term endangered species list. In other words, Apple won’t continue to build them indefinitely, that they ultimately planned to phase out the line, but I also didn’t expect that to happen for at least a few years. […]

This week, the blogosphere is off complaining about Apple again. This time, the target is the $49 introductory price for an Apple Thunderbolt cable, but that’s par for the course. In case you tuned in late, Thunderbolt is the new ultra high performance peripheral port that debuted on this year’s MacBook Pro refresh, and later […]

There is a fairly standard routine for product refresh cycles in the auto industry. After a major model upgrade, in which the sheet metal and inner workings are extensively redesigned, the manufacturers take a breather (or start work on the next major revision). Annual updates for the next few years will tend to be incremental. […]