So the story goes that companies with higher-priced gear will most likely fare miserably this holiday season. Yes, folks are still buying lots of high definition TVs, as an example, but they are picking the low-end or smaller screen versions. The expensive models that generate the most profits for dealers and manufacturers may not do […]

Those of us who embraced the Mac as the ideal personal computer solution early on might have been thought of as elitists at one time. That’s because we all paid substantially extra for the privilege, and that’s where the concept of the “Apple Tax” began. More to the point, for so many years, the Mac […]

On quite a number of occasions, Steve Jobs has said that Apple listens to its customers. In fact, he’s mentioned some examples when it comes to new product features and changes. Surely, when he made some unbelievably flippant remarks about last year’s major price cut to the iPhone, that it was the price early adopters […]

You’ve heard the same sad tale over and over again: Now that Macs are finally becoming really popular, it’s inevitable that malware will soon infect this platform in a significant way. Just you wait, and all this crying wolf will soon become up close and personal. No tilting at windmills, but real, honest to goodness […]