Over the past week, both the tech and mainstream media have carried a number of reports about a rumored Apple media event, supposedly taking place October 4th, where the next iPhone will be launched. This speculation has been buttressed by still other reports, that Apple employees won’t be allowed to take vacations the following week. […]

A key element of making a new product a success is customer retention. If someone buys the product once, you hope that they’ll consider buying a newer version when the time comes. So even if you succeed in converting lots of new customers, if they go elsewhere next time, a company’s chances for long-term success […]

Years ago, Microsoft would respond to serious competition by assuring everyone that they were working on an even better product. You’d even see it some day, but maybe they could interest you in the stuff they were working on now. This comes across as a classic bait and switch scheme, particularly when those promised products […]

So there are two stories being written about the next iPhone, which is expected to arrive some time in October. One has it that it will be very much the same as the present-day iPhone 4, except for adding the A5 processor, now used on the iPad 2, and perhaps an eight megapixel camera sensor, […]