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    The iPhone 5c and the “Cheap” Plastic Case

    September 18th, 2013

    So I saw a headline from an online pundit Tuesday claiming that the problem with the iPhone 5c is that it has a plastic case but not a cheap price. The implication from the writer in question is that using that material rather than metal is a way to, as they say, cheap out and […]


    The Great Profits Versus Marketshare Disconnect

    September 17th, 2013

    So we know that there are a lot of people out there who believe that Apple is toast, what with stock price problems, and with an apparently declining share of the smartphone market. The perception is that, if Apple isn’t number one, they are doomed to a decline into irrelevance. If not today, tomorrow, or […]


    The Apple Myth Makers Prosper

    September 13th, 2013

    So I listened to a talking head on one of the cable news/commentary networks, MSNBC. In being asked why Apple’s stock price declined sharply on Tuesday and Wednesday of this week, he said that Apple isn’t good at producing iterative upgrades. They only succeed when they overhaul a market. Or at least that’s what he […]


    The Apple-Needs-to-Catch-Up Myth Revisited

    September 10th, 2013

    So there are even more commentators that suggest, yet again, that Apple has fallen behind the curve when it comes to smartphones. Even as sales of the iPhone continue to climb, and there will be a huge amount of publicity over this week’s media event to introduce the 2013 models, it will never be enough […]