There’s a key figure that’s touted at every recent quarterly meeting with financial analysts, and it may give a clue why Apple’s sales are soaring. You see, some 50% of the people buying Macs at an Apple Store are new to the platform. Some, no doubt, are buying their first personal computer. Others are evidently […]

I still recall the questioning looks and comments after the last Macworld keynote, as we all wondered why the Mac got short shrift. If you had never heard of Apple Inc. before, you might think they make iPods, AirPort routers, the Apple TV and, of course, the iPhone. Macs? What are they? Oh yes, those […]

The Steve Jobs keynote is over, and you’ll be able to read what’s going on at lots of Mac Web sites, so I want to do something different, and that is to provide instant analysis on some of the information you’ll be hearing about. You may think that’s a little irresponsible, but consider that the […]

When Apple introduced iWork as the intended successor to AppleWorks last year, it didn’t seem to set the world on fire. Sure Pages was a neat concept: A simple page design program with adequate word processing capabilities. Keynote gives presentations the flair they lack with the ever-present Microsoft PowerPoint. So it seemed to have potential, […]