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    The Strange Case of the Curious iPhone X Sales Numbers

    December 27th, 2017

    To put this all in perspective, consider the time when published reports indicated that demand for the iPhone 5 had collapsed towards the end of 2012. It was all based on claims of reduced component orders from Apple’s complicated supply chain, and the stock price fell appropriately. Except, when actual sales for the December 2012 […]


    Make Sense of This! An iPhone X Sales Alternate Reality

    December 19th, 2017

    For the longest time, you’ve read stories about why the iPhone X was fated to be unsuccessful. First and foremost, it was too expensive. How dare Apple charge $1,000 for a smartphone? Even when Samsung came out with the Galaxy Note 8, listing for about $50 less without counting discounts, it wasn’t such a big […]


    Consumer Reports Downgrades iPhone X, But Reasons Seem Legitimate

    December 6th, 2017

    As most of you know, I’m no fan of Consumer Reports or the way it tests tech gear and other products. Sure, the magazine presents itself as superior to other publications because tested products are purchased at retail, usually anonymously, rather than provided free by manufacturers. But that doesn’t mean the test methodology or the […]


    More Encouraging Estimates of iPhone X Sales

    December 5th, 2017

    You might have expected this. Apple’s habitual critics were tripping over themselves attempting to paint the iPhone X — even when it was referred to mistakenly as the iPhone 8 — as a huge failure in the making. At first it was about the problems Apple allegedly encountered in designing the thing, and the critics […]