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    How Should Apple Answer Microsoft’s New Ad Campaign?

    April 20th, 2009

    This weekend, more of Apple’s neat Mac versus PC vignettes came out. While the usual Windows flaws, such as susceptibility to malware, were covered, Apple was careful not to respond to Microsoft’s latest marketing attempts to regain lost ground for the Windows platform. It’s not as if Apple didn’t respond at all. Corporate communications rep Bill Evans […]


    Can You Believe Third-Party Apple Sales Estimates?

    February 18th, 2009

    Just this week, the estimates came out about how well Apple did in January. According to Piper Jaffray, which has been frequently known to get their figures wrong, Apple is on track to sell between 2 million and 2.2 million Macs for the first three months of 2009, compared to 2.3 million for the same period […]


    Forget the Recession: Mac Sales Soar!

    March 19th, 2008

    As Apple’s stock remained down in the dumps, more over the general state of the economy than any particular problem with the company, the latest survey from NPD Group shows that sales of new Macs are on a roll. According to published reports, Apple has garnered a 14% share of the U.S. retail market, up […]