Apple spent a surprising amount of time talking about Macs at last week’s WWDC. No, not just macOS High Sierra, but in introducing new hardware, and talking about forthcoming products. While Apple normally doesn’t say much about future gear, this time they couldn’t stop talking; well, mostly. But that doesn’t mean we have the full […]

I’m often amazed how polarizing the issue of Apple’s pricing policies can become. The conventional wisdom is usually that anything with an Apple label on it is overpriced. It has to be, considering the company takes huge profits from sales. So where are the cheap iPhones, iPads, and Macs? And how dare Apple consider charging […]

There’s one thing that’s certain about Apple, and that is the penchant for attacking someone else’s product before their own solution appears. It doesn’t always happen, but it’s still a potential clue that something is afoot. Take the comments in October 2004, at a quarterly conference call for financial analysts, where it was promised, take […]

In recent weeks, rumors have presented themselves about possible refreshes for Mac notebooks. Timed for the WWDC next week, they’ll reportedly include the MacBook, which hasn’t been updated since the spring of 2016, and the MacBook Pro, which received a major upgrade last October. Both are supposed to be fitted with Intel’s Kaby Lake processors. The […]