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    A Memo to People Who Don’t Like the Latest Mac Upgrades

    March 4th, 2009

    I suppose I shouldn’t be surprised to discover that a fair number of people are described as underwhelmed by Apple’s desktop product refreshes this week. The objections cover a surprising range, from the pricing to the nature of the upgrades, but in all respects, they’re not happy. Let’s look at the pricing first. True to […]


    When Will Desktop Computers Be History?

    February 26th, 2009

    You know that Mac desktops now constitute over 70% of Apple’s sales, at least as of the last quarter of 2008. That means that note-book sales went up, while the iMac, Mac mini and Mac Pro declined rather substantially. Now part of this is no doubt due to the perilous state of the economy. I […]


    Newsletter #477 Preview: No, the Sky Isn’t Falling at Apple

    January 18th, 2009

    I suppose this week represented a huge test for Apple and the stock market. Knowing that Steve Jobs was going to be absent from Apple for five months, how would Wall Street react, particularly in light of the possibility that he might never return as CEO? Well, some analysts suggest that the financial community has […]


    So Where Are The Missing Apple Desktops?

    January 13th, 2009

    All right, so we know that Apple doesn’t really like trade shows, and I’m sure some of you feel that maybe this year’s announcements were toned down and Steve Jobs pulled from their final keynote to send a message to you and, of course, to the folks who run the Macworld Expo. While I don’t […]