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    Lots of Advertising Doesn’t Guarantee Sales

    November 27th, 2012

    I don’t know how much money Microsoft is spending — make that squandering — on the Windows 8 and Surface ad campaigns. But if you counted loudness as a factor in making one product more successful than another, you’d think the world had happily embraced the newest Microsoft products. But if the latest Black Friday […]


    Did Apple Really Miss iPhone 5 Sales Expectations?

    September 25th, 2012

    So Apple reports that, through its first weekend on sale, over five million iPhone 5s were sold. That’s a million more than the iPhone 4s last year, and it sounds pretty good. In fact, it’s a record, but it wasn’t nearly good enough for some industry analysts and investors, as Apple’s stock price has taken […]


    Can You Believe Third-Party Apple Sales Estimates?

    February 18th, 2009

    Just this week, the estimates came out about how well Apple did in January. According to Piper Jaffray, which has been frequently known to get their figures wrong, Apple is on track to sell between 2 million and 2.2 million Macs for the first three months of 2009, compared to 2.3 million for the same period […]


    Apple Might Be Faring Better Than Expected

    January 20th, 2009

    For a company that seems a little down in the dumps these days, this week’s report on Apple Inc.’s quarterly financials is still eagerly awaited with both trepidation and anticipation. Probably with equal doses of both. The cloud hanging over the company’s stock price is, of course, the health of CEO Steve Jobs and ongoing […]