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    Apple Paves the Way for the Return of Steve Jobs

    June 1st, 2009

    One thing about Apple: They can turn almost any development, however innocuous at first glance, into some sort of marketing opportunity. Take the extended sick leave by Steve Jobs. Consider that an absent CEO from most any other company would yield a collective yawn, but not Apple, and that’s a major part of their carefully-crafted […]


    It’s a Small World After All

    October 22nd, 2005

    The other day, David Biedny, a regular featured guest on The Tech Night Owl LIVE, wrote about his meeting with the product manager for Apple’s new photo retouching application, Aperture. Now there’s nothing unique about talking with an Apple executive during a new product introduction, but this time, the reference to his name, “Joseph Schorr,” […]