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    Is Apple Overselling the Mac?

    January 30th, 2008

    You recall that Mac versus PC commercial, where it’s announced just how many Windows viruses were in the wild at the time, followed by the pronouncement, “but not on the Mac.” Of course, you could subject that statement to several interpretations, such as the fact that Apple wasn’t claiming there weren’t any viruses on the […]


    The Night Owl’s Raves and Rants for 2007

    January 1st, 2008

    I started the year with modest expectations about what might happen in the tech industry. You see, I am pretty satisfied with what I have, and so I don’t hang on every letter of speculation about, for example, the insanely great things that might be happening over at Apple Inc. Oh yes, at the beginning […]


    The Mac User’s Dilemma: Saying “I Told You So”!

    October 10th, 2007

    Years ago, Mac users had to feel like outsiders. We were a bunch of eccentrics who had money to burn, and chose to spend it on an overpriced, underpowered computer that was just too pretty to take seriously. In those days, even using a mouse was a certain sign of insanity. It didn’t help that […]


    Newsletter #403 Preview: Can You Depend on Product Reviews Anymore?

    August 19th, 2007

    Over the years, I’ve complained about Consumer Reports and its reviews of personal computers, particularly Macs. It’s not because they necessarily print false information, but incomplete reports, simplified to make it acceptable to what they regard as a non-technical audience. But that also makes it extremely deficient and of little use if you really want […]