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    A Curious Solution to Address Apple’s iPhone “Problem!”

    November 7th, 2017

    For the past few years, Apple has been regarded as essentially a one-product company, because more than half of its revenue is generated by the iPhone. The theory does that, if iPhone sales tank, or start to erode, the company is in deep trouble, very deep. The impression was only buttressed during the quarters where […]


    Newsletter Issue #925: Apple Watch: Still Not Ready for the Night Owl

    August 21st, 2017

    Funny how things have changed. It wasn’t so long ago that the Apple Watch (I know that Apple doesn’t want us to use “the,” but I don’t care) was regarded as an underachiever. Or perhaps even a failure, even though the sales figures were pretty decent for an all-new gadget. At first, Apple was regarded […]


    Apple Watch Sales Are What?

    July 11th, 2017

    Welcome to the world of near-insanity, where a highly successful company is constantly thought of as being poised to fail. It’s the sort of journalist and tech analyst freak-out that has played itself out for years when it comes to Apple Inc. You almost wonder if there’s a deep, dark conspiracy at work here? Or […]


    Apple’s Positive Spin on Things

    February 3rd, 2017

    It’s nice to know that the Apple Watch reportedly hit record sales in the December quarter. It was a banner year, says CEO Tim Cook, except that we can only infer actual sales by looking at the total numbers in the “Other” category in Apple’s financials. From the very beginning, Apple opted not to let […]