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    How Can Journalists Be So Wrong About Apple?

    November 26th, 2007

    Let’s take a trip back through time, to the 1990s, where the words “Apple” and “beleaguered” were usually described in the same sentence, rarely more than a few words apart. I suppose you could say that there was a death watch too, with lots and lots of publications waiting for Apple to bite the big […]


    The Fear-Factor Revisited: Time for a Microsoft Death Watch?

    March 30th, 2007

    I suppose a company’s life-cycle might resemble that of a living creature. Some die rapidly, often without achieving success. Others attain the pinnacle of success, grab the brass ring and discover the end of the rainbow. A precious few, such as Microsoft, come to dominate their industry. You can almost think of them as invulnerable, […]


    The Perils of Building a Cheap PC

    September 14th, 2006

    In recent weeks, I’ve seen an active discussion on this site about whether Apple should be producing a stripped-down computer, shorn of a few features to keep the price down. The activity has been pro and con, as some of you feel that you don’t want to pay for such “frills” as AirPort, Bluetooth, a […]


    The Battery Recall: Now Apple and Dell Have Something in Common

    August 25th, 2006

    You like to think that Apple and Dell have as much in common as the U.S. and Iran, but the PC business is a lot different. These days, many of the products you buy, from these and other PC makers, have lots of parts in common. Many are even built in the same factories in […]