So here’s how the story goes: In October 2012, Tim Cook puts Jonathan Ive in charge of software as well as hardware. Eight months later, iOS 7 is put on display at the WWDC. Well, actually just the iPhone version. The iPad version will come soon, according to published reports. The conclusion: Apple spent just […]

When Apple’s Craig Federighi gave a relatively short but highly-praised demonstration of OS X Mavericks at this week’s WWDC, I had to ask, “Is that all there is?” You see, Apple has traditionally promised over 200 new features with recent OS X upgrades. Here there are a few dozen at most, including the backend features, […]

Ahead of the WWDC, I had the feeling some members of the media were treating it as a sporting event. Will Apple win the public mindset, lose, or, as many expected, end up in a draw? After Apple’s stock has taken a huge dive — and that happens every few years — is Apple finally […]