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    Apple Rises as the PC Industry Stagnates

    August 9th, 2011

    There’s a report this week that pegs growth in the PC industry as roughly 4%, a lot less than the good old days. Although PC purchases by businesses are said to be increasing at a decent clip, consumers are sitting on the sidelines. Or are many buying iPads and Macs. Can you guess which? Take […]


    Apple Continues to Upset the High Price Myth

    August 4th, 2011

    For years, Apple has been credited (or blamed) for charging premium prices for their products. In many cases, the critics were right, but only until you actually compared the hardware and software with the competition. Suddenly, the prices ended up being highly competitive. The situation changed considerably with the arrival of the iPad. Apple continues […]


    Newsletter Issue #533: Just What is Microsoft’s Game?

    February 14th, 2010

    Someone once said you keep your friends close, and your enemies closer. So we have a situation where Apple’s biggest rival — not including Google of course — remains Microsoft, yet Microsoft continues to create products that run on the Mac. There’s even talk of a version of Office that will be designed specifically for […]


    Another Apple Secret: Keep the Apps Cheap!

    August 20th, 2009

    Let’s take the infamous Apple Tax argument only so far and no farther. Comparably equipped Macs and PCs cost pretty much alike. There’s no sense in discussing configurations Apple doesn’t offer, could offer, should offer or anything else. It’s all about A versus A, not A versus Z or some other combination. However, once you’ve […]