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    Apple Versus Microsoft: The Great War Enters a New Phase

    April 9th, 2008

    Here’s where we left off in the 1990s: Apple CEO Steve Jobs, then with the word “interim” ahead of his title, conceded that the operating system wars were over and Microsoft was victorious. It doesn’t matter if Microsoft cheated to get there — and I think they did. In the end, Apple was doomed to […]


    How Will Apple Cope with Success?

    January 2nd, 2008

    No doubt you’ve ready the stories already. On the basis of one set of online measurement samples, Apple’s share of the operating system universe exceeded 8% during the final two days of 2007, whereas Windows Vista scores just over 10%. The figures were compiled by Net Applications, based on traffic measured at some 40,000 sites. […]


    How Can Journalists Be So Wrong About Apple?

    November 26th, 2007

    Let’s take a trip back through time, to the 1990s, where the words “Apple” and “beleaguered” were usually described in the same sentence, rarely more than a few words apart. I suppose you could say that there was a death watch too, with lots and lots of publications waiting for Apple to bite the big […]


    Newsletter #391 Preview: Will Mac Users Accept Being Normal?

    May 28th, 2007

    For Mac users, the good old days weren’t always so good. You’d go into a store to find some software, and be told there were very few titles for Mac users, or you’d find a few dusty boxes in the rear, in some out-of-the shelf. Even if you managed to locate something that appealed to […]