Over the years, Microsoft has without doubt used every sales trick in the book with which to hawk its products. Back in the 1990s, for example, facing threats from advanced operating systems from NeXT and other companies, Bill Gates touted a formidable new technology called Cairo that would virtually destroy the competition. Over the years, […]

Consider the situation: A company earns record profits, exceeding analyst estimates in most respects. Despite the skepticism, and dire predictions from over the years, just about everything the company touches turns to gold. At the same time, journalists don’t want to make it seem that they are fawning over the company, and they no doubt […]

For the longest time, most of you ignored the move to Intel processors, buying more and more of the existing PowerPC versions, despite fears of a slowdown. The first official “pause” apparently occurred in December, as rumors rose that the first MacIntels were about to be introduced. Now I’m not about to say Apple rushed […]

As I prepared myself for the possibilities of Apple’s new products, I rated the odds of seeing a demonstration of Apple’s next OS, Leopard, a 50/50 rating. Now maybe Jobs didn’t want to muddy the waters with too much material, or wasn’t far enough along to demonstrate anything. I suppose there’s more than enough time […]