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    Yes, the IBM/Apple Deal is Huge!

    July 17th, 2014

    There was a claim today from a usually respected industry analyst, Gene Munster of Piper Jaffray, that the new marketing deal between Apple and IBM wouldn’t cause a huge surge of iPhone and iPad sales. His logic is that iOS gear is already being tested or deployed in 98% of the Fortune 500 companies, and 92% […]


    Apple and the Market Share Myth

    April 16th, 2014

    Some believe that Macs were the most popular personal computers on the planet before Microsoft and Windows took over. But that was never true, not even at the beginning. In the old days, “real PCs” used MS-DOS and many were actually made by IBM. Sure, Macs were popular among certain classes of PC users, particularly […]


    Newsletter Issue #747: Apple Myths Never Die

    March 24th, 2014

    Over the past few days, I have had some ongoing discussions with someone over whether Macs can actually be used for work. Seems my adversary, so to speak, made it a point of how Macs were great consumer machines, but couldn’t be taken seriously for business. Now I don’t know about you, gentle reader, but […]


    Are You Ready for 30 Years of Macs?

    January 14th, 2014

    That 1984 commercial for the Apple Macintosh, directed by Ridley Scott and influenced by George Orwell’s “1984,” has become the stuff of legend. To some, it was the greatest TV spot ever. It may also be that Apple never, ever, scaled those heights again when it came to advertising, and that includes the original “Think […]