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    So What is Apple Really Selling?

    March 31st, 2011

    On the surface, Apple is very similar to other high-tech companies. They build and sell hardware and software and, they hope and expect, make profits from them. That ought to be sufficient, and it is for most companies. But Apple, by word and deed, seems to have a far more expansive purpose. You can say, […]


    The Threat of the iPad 2

    March 23rd, 2011

    On the surface, an iPad comes across as a pretty innocuous gadget. It’s just a rectangular object with a display, and buttons for volume and muting (or rotation lock if you prefer). It’s a blank slate in the best sense of the term, meaning it does nothing till its turned on and you start running […]


    Welcome to the World of Unrealistic Expectations

    March 16th, 2011

    As the iPad 2 remains sold out most anywhere, the only question is whether Apple can build enough to satisfy the demand. But there’s another cloud hanging over production, which is the impact of the earthquake in Japan. Since many semiconductor parts are built there, any slowdown or halt in manufacturing is bound to cause […]


    The iOS Report: There’s Something to be Said for Predictability

    March 11th, 2011

    As the iPad 2 becomes available, there’s little doubt plenty will be sold. Since so many more dealers have them, you may be able to buy one without waiting a few hours on a line snaking around the block, or the other side of the shopping mall. Or just order online and be done with […]