Now this may be the sort of column that works against my interests, since I’ve long been a member of the crowd that keeps making suggestions about improving Apple’s marketing and product plans. Like others in the tech media, though, I can tell you that I have no experience whatever running a multinational corporation. So […]

Shortly after the WWDC keynote ended Monday morning, an estimated one to two million members of Apple’s .Mac service received an email message from the mother ship, which began: “Today Apple announced a new Internet service called MobileMe — taking the best of .Mac and adding a host of new features. As a current .Mac […]

Although I suppose you and I are pretty well connected and all, I am willing to bet that most of you don’t concern yourself about which browser to use. Macs come with Safari, Windows PCs come with Internet Explorer and the vast majority of users of either platform simply use the browser that ships with […]

I used to joke how few people knew anything over at CompUSA, except, perhaps, how to overcharge. This isn’t to say that the Apple “store-within-a-store” was necessarily bad, though. As it was, some of the CompUSA outlets actually had Mac fans on their staff who made a game effort to understand the products they were […]