For the longest time, Apple has maintained that Macs and iOS gear — iPhones and the iPads — are meant to be separate gadgets. Operating systems, related to one another at the core, are otherwise quite different. Macs are meant to be managed via keyboard and mouse, while iPhones and iPads use touchscreens; well, except […]

You can manipulate sets of numbers to prove most anything you want, and even with the best of intentions, there’s a margin for error. Does either situation explain why Mac sales for the September quarter were severely undercounted by Gartner and IDC, two major market research firms? While Apple reported sales increases of over 10% […]

This has happened to most of you. You’re preparing dinner or are otherwise occupied. The phone rings, and perhaps the Caller ID indicates a company with which you’re familiar. But when you answer your phone, it’s someone, a stranger, live or recorded, with a bogus offer for a product or service. One that I receive […]

It’s easy to forget when PC market surveys get it all wrong. The facts are simply ignored, as follow-up stories pretend it never happened. So early in October, both Gartner and IDC released surveys of global PC sales. According to IDC, Mac sales totaled 4,901,000, representing a mere 0.3% growth over last year. Gartner, however, […]