The conventional wisdom has it that Microsoft is fearless, that they are capable of doing whatever it takes to be successful in the industry. The main example of this is the huge market share for Windows, but it’s also true that Apple has been busily building its market share too, and there’s been a steady […]

It’s very easy to tell a company what you want them to build and what features to include. Apple gets huge numbers of wish lists from you and me — and then goes off and does its own thing anyway. Actually, despite what some might claim, Apple really and truly does listen to its customers, […]