You’ve got to feel great. Apple is on a roll, and Wall Street is predicting a doubling of market share in the next year and then some. It’s been a long time since Macs held more than 5% of the market, but the erosion ended for the most part last year, but the pace is […]

Lots of you probably cherish the fact that, in using a Mac, you’re someone special. You stand apart from the crowd, in the spirit of that famous “Think Different” commercial Apple presented some years ago. As far as Apple is concerned, though, it’s in business to make money for its employees and stockholders, so being […]

When it comes to the little corner of the world we occupy, we live in strange times. You and I have become accustomed to the fact that Macs are considered niche products, ignored by most PC buyers, but incredibly popular when it comes to getting a lot of great press. But there’s a strong feeling […]