Over the years, some tech pundits have decided that Apple really needs to drop the Mac. To them, it has outlived its usefulness and, besides, far more money is made from selling iPhones. But it’s a good source of hit bait to claim that “Mac users don’t really matter to Apple.” Indeed, Apple has, at […]

When the question comes up, Apple regularly denies that it’s deliberately making, or sabotaging, older gear to become obsolete; there is no nasty planned obsolescence plot that will force you to buy a new model before its time. But it’s not that Apple hasn’t done things to foster that impression. It almost always seems as […]

Does anyone recall ever benefiting because one company merged with another? It’s not necessarily similar to Apple’s purchase of Beats and selling expensive headphones, because that deal was more about acquiring technology, which is something that’s been done for years. So consider the act that saved Apple, acquiring NeXT in 1996, which brought a state-of-the-art […]

Apple has been criticized from time to time for releasing new operating systems with serious bugs, or important missing features. Coming days after Tim Cook claimed, in a Fast Company interview, that Apple doesn’t release products til they’re ready, it comes across as an empty promise. After all, why advertise and demonstrate something if the […]