In the 1980s, when I first started using Macs, I made a practical decision. My employer was moving from traditional typesetting to desktop publishing. The Mac owned that market, and thus management bought a few systems initially as a test. Over time, however, the realized they had made the right choice, since the company was […]

All right, folks, Apple doesn’t walk on water. Sure, nobody believes they do, except for certain members of the tech media and the financial community. Unfortunately, that meme has played out in the media in ways that appear to have hurt Apple’s stock price big time. Even though the price had risen considerably Wednesday ahead […]

Remember the very first Mac back in 1984? I suspect many of you weren’t around then, or were too young to notice or care, but it had a singular flaw that received its share of complaints. You couldn’t upgrade the RAM. It was meant to be a computing appliance, and you would no more open […]

So after fretting over the ongoing dilution of Apple’s market cap, a new spate of positive comments sent the stock price soaring all over again on Wednesday. This roller coaster effect will likely continue until next week, when Apple spills the beans on the last quarter’s earnings picture. In the meantime, though, it’s probably far […]