No you might wonder just how a PC company can sell you a note-book for $400, and a desktop PC for $300 and somehow stay in business. Just what sort of components do you expect in computers that cheap, and where’s the profit? Well, it’s not that PC companies are, in general, all that profitable, […]

This is a story that still has traction, despite the very questionable concept. The Wall Street Journal publishes a report about an alleged Apple project, code-named “Titan,” to build an electric car. Or maybe an electric van. Or maybe an electric motorcycle? How are we to know what they are really up to even if you […]

As with statements from any notable, anything Tim Cook says in a public setting will be widely reported, with key soundbites quoted around the world. This is the understandable consequence of being CEO of an iconic company that just happens to have the largest market cap of any publicly traded corporation on the planet. If […]

For decades, most everything Apple did was greeted by media and tech pundits with a similar response. You almost think they were using the same word processing template when they claimed there is no way for Apple to succeed, or success was just a fluke. That it happens over and over again nowadays makes you wonder what they […]