• Explore the magic and the mystery!


  • » Currently browsing posts tagged with: Macbooks

    After the WWDC II: Did I Say Cheaper?

    June 8th, 2009

    You have to hand it to Apple. They sure know how to catch your attention. While their stock began to dip in the run up to the WWDC keynote, and expectations were fairly centered on the iPhone and Snow Leopard, Apple did something few expected, and that was to cut prices on their entire note-book […]


    On Raising Unreasonable Expectations

    April 30th, 2009

    One of the downsides of a company as secretive as Apple is that customers and the media will feel compelled to speculate about new products. Some of that speculation will be true, some of it not, but it’s usually hard to know in advance which predictions will pan out except through logic, reason and a […]


    The Netbook Won’t Kill Personal Computers!

    March 18th, 2009

    It seems that the flash in the pan du jour sometimes overwhelms common sense. Take the netbook, which has reportedly exhibited sharply increased sales of late. Now the concept of a netbook is simple enough. You take a standard note-book computer, shrink it down, use a low-power processor, smaller hard drive, wireless adapter and a […]


    So Where Are The Missing Apple Desktops?

    January 13th, 2009

    All right, so we know that Apple doesn’t really like trade shows, and I’m sure some of you feel that maybe this year’s announcements were toned down and Steve Jobs pulled from their final keynote to send a message to you and, of course, to the folks who run the Macworld Expo. While I don’t […]