Ahead of the WWDC, I had the feeling some members of the media were treating it as a sporting event. Will Apple win the public mindset, lose, or, as many expected, end up in a draw? After Apple’s stock has taken a huge dive — and that happens every few years — is Apple finally […]

As an expectant audience of journalists, developers and fans of Apple Inc. await the announcements from the WWDC on June 10, some of the chatter revolves around new Macs. What kind of Macs? Well, with reports of diminishing stocks of the MacBook Air, that would surely a candidate. Other reports mentions a MacBook Pro with […]

It’s fair to say that Apple CEO Tim Cook has the ability to imply much while saying little. As the result, he can generate plenty of headlines about what Apple might be planning. And by parsing the sentences and phrases, you might find room to speculate about a forthcoming product. So there’s Apple’s “hobby,” the […]

Based on what Tim Cook said at Apple’s last quarterly conference call with financial analysts, the conventional wisdom has it that the company isn’t going to release a single new product until the fall. That perceived product draught is one reason why the stock price, and media expectations, have been suffering in recent weeks, and […]