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    The Apple Beating the Odds Column

    December 3rd, 2008

    So the story goes that companies with higher-priced gear will most likely fare miserably this holiday season. Yes, folks are still buying lots of high definition TVs, as an example, but they are picking the low-end or smaller screen versions. The expensive models that generate the most profits for dealers and manufacturers may not do […]


    Newsletter #460 Preview: Microsoft Tries Again and Again to Find Itself

    September 21st, 2008

    You’d think a company that owns more than 90% of its primary market would understand how to sell its products and services. After all, isn’t that how they made it to the top? Well, it appears Microsoft hasn’t found the going terribly easy when it comes to convincing individuals and companies that Windows Vista is […]


    The Mac Myth Report Revisited!

    August 25th, 2008

    A long time ago, someone said that the more things change, the more they stay the same. Despite the incredible market share gains Apple has made with Mac sales around the world, people still denigrate the platform is irrelevant, and doomed to failure. Sure, we don’t hear the “Apple is dead” claims so much anymore. […]


    Apple’s Financials: Finding a Way to Turn Good News to Bad

    July 22nd, 2008

    All right, so Apple can’t even sit back and celebrate its record 3rd fiscal quarter profits without seeing its stock price plummet again. As usual, the reasons are complicated, and probably only related in part to the company’s actual performance or their immediate expectations for the current financial quarter. Although one press report erroneously stated […]