Ahead of that sudden, unexpected, call to Apple headquarters this past week, in which several tech reporters engaged in chitchat about the future of the Mac, there was speculation as to what they might be up to. Certainly it seemed as if, by inattention alone, Apple had decided to allow the Mac Pro to just […]

In recent months, I’ve suggested that Apple ought to consider a professional version of the iMac, a model offering higher-end parts to better satisfy the needs of Mac creatives. At first, there wasn’t much response, until Apple called several journalists to their Cupertino, CA campus for a roundtable. During that session, they promised that an […]

So when Tim Cook first attempted to reassure professional Mac users that they had the love, there was plenty of skepticism. A lot of that was centered on the unfortunate fact that the Mac Pro hadn’t been upgraded in three years. If Apple really cared about pros, wouldn’t they have released at least a minor […]

From time to time, The Night Owl gets it right when predicting what Apple is going to do. Take OS X Mavericks. After Mountain Lion became available as a $19 upgrade in 2012, I suggested they might as well make it free, and they did the following year. Not that Apple necessarily listens to me, […]