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    The Lion Report: Letting People Off Gently

    July 6th, 2011

    As you might expect, I am already receiving letters from friends and readers wondering when they should upgrade to Mac OS X Lion. A notable example came from someone who publishes books about making money from a home business, and I suppose that is a hard sell these days. Regardless, he had read Apple’s puff […]


    More Apple Speculation: Sensible and Otherwise

    June 21st, 2011

    When a company withholds information about future products, you can bet that, if that company makes good stuff that’s hugely popular, the rumor mills will be actively trying to figure out what’s going on behind the scenes. So it stands to reason that Apple, the most prosperous tech company on the planet by various measures, […]


    Are We Expecting Too Much From A Mac Refresh?

    June 17th, 2011

    While there is surely lots of anticipation about the next iPhone, and even perhaps the iPad 3, though it may nine or ten months away, I wonder about the pent-up excitement over that expected MacBook Air revision. Sure, the MacBook Air, resurrected from relative obscurity with a smart refresh last year, has been a shining […]


    The Apple Processor Report: ARM Versus Intel?

    May 10th, 2011

    In 2005, Apple announced a mostly unexpected processor transition, from PowerPC to Intel. This decision wasn’t made lightly, or because Intel had a better sales team, or because Steve Jobs was friendly with Intel’s CEO. The real reason was that the PowerPC had become to be a dead-end for Apple. The highly touted G5 was […]