For the past few years, Apple has been regarded as essentially a one-product company, because more than half of its revenue is generated by the iPhone. The theory does that, if iPhone sales tank, or start to erode, the company is in deep trouble, very deep. The impression was only buttressed during the quarters where […]

Apple’s cheapest Mac arrived in 2005, only weeks after Apple claimed, during a quarterly conference call with financial analysts, that it would never produce a cheap Mac. Well, they actually labeled cheap PCs as “junk,” but the Mac mini was definitely not junk, even though it was, at $499, fairly cheap. It was no frills […]

So have we at all reached the point with Apple where they have a harder time surprising us? I suppose it seems so with all of the speculation about future product announcements. Well, sometimes Apple feeds a few tidbits, I suspect, possibly on background to selected reporters, and possibly in the hints they drop with […]

The launch of the first Mac mini in 2005 came in response to the question of whether Apple would ever build a cheap Macintosh computer. During a quarterly conference call with financial analysts the previous October, Apple executives, asked that question, said that Apple doesn’t build junk. At $499, the first Mac mini, with a […]