Normally, when Tim Cook introduces an Apple media event, there are lots and lots of numbers. That’s Tim’s expertise, and you expect he’s working his Numbers spreadsheets overtime to select the results that are most favorable to Apple. That sort of happened during Apple’s Thursday media event, where new iPads and a 5K Retina iMac were […]

So it is now pretty well known that Apple won’t be able to take advantage of Intel’s latest chip family, Broadwell, until 2015. Well, not unless there’s a low-power Mac in the works that would represent a slimmer MacBook Air, or an Air-Lite version. The low-power version is the only Broadwell chip that’s come out […]

Apple is between a rock and a hard place and it’s all Intel’s fault. Yes, it was the right thing to cast its lot with Intel when PowerPC processor development stalled. The Mac was falling behind Windows PCs, and the promised G5 chip for note-books never arrived. And I haven’t begun to mention those Power […]

So after Apple introduced a cheaper iMac, a 21.5-inch model, for $1,099, it didn’t take long for the first tear-downs and benchmarks to appear. So we know, for example, that upgrading is impossible even if you take it apart. The 8GB RAM is soldered onto the main board, for example. But the target users probably wouldn’t […]