A lot of opportunities in life involve choices. Pick the wrong path, and it all turns out badly. Right now, the forces seemed to have coalesced for Apple to gain more market share than it has had in years, if only it makes the right decisions. First let’s look at the current marketplace. Although some […]

You’d think with Apple paying millions and millions of dollars to buy time on top-rated TV shows for its “Get a Mac” campaign, people would be listening. And not just Mac users and tech pundits debating the plusses and minuses of the new campaign. But maybe the word isn’t getting out quite as much as […]