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    About the Stories That Apple Hates Pros

    November 28th, 2012

    The conventional wisdom, such as it is these days, has it that Apple no longer craves professional content creators, such as audio engineers, video editors and others who traditionally buy Mac Pros, Final Cut Pro and the Logic Studio audio production suite. There’s even a published report from Europe suggesting that the Logic programming team […]


    So Are We Ready to Bid Adieu to the Mac Pro?

    November 3rd, 2011

    Some time back, I wrote a commentary suggesting that, one of these days, Apple might give up on the Mac Pro, for essentially the same reason that the Xserve is no more. If customers aren’t buying them in sufficient quantities to justify production, Apple isn’t going to produce. Period. Unfortunately, a few online pundits misrepresented […]


    Apple Continues to Revolutionize the Software Industry

    June 22nd, 2011

    As you know, Microsoft makes huge profits from the sale of software and services. While you can get a generic PC real cheap with a flavor of Windows preloaded, actually buying a copy at your favorite consumer electronics outlet can be extremely costly. Best Buy, for example, offers Windows 7 Ultimate, the edition with all […]


    And Now for Some Good News About Apple

    October 26th, 2009

    They say that a publication that only contains good news wouldn’t be long for this world, whether online or print. Indeed, there were newspapers of that sort over the years, but they’ve vanished in the dustbin of history. These days, it’s all about conflict and sensationalism. Anything goes in order to get precious ad dollars. […]