One of the downsides of a company as secretive as Apple is that customers and the media will feel compelled to speculate about new products. Some of that speculation will be true, some of it not, but it’s usually hard to know in advance which predictions will pan out except through logic, reason and a […]

It’s a sure thing that few software companies would survive were it not for repeat customers. If you bought version one, they need to find some way to rope you into buying version two, and so forth and so on. If you get enough loyal customers, you don’t have to work quite as hard to […]

I’ve been accused from time to time of creating strong and lurid headlines, in the fashion of a weekly “supermarket” tabloid newspaper. I’ll grant you that my headlines are apt to be strong, but they are always meant to reflect the contents. You see, over the years, I’ve run various commentaries that fit into the […]

Someone once said that a dog biting a man isn’t news, but a man biting a dog is. When it comes to product reliability, you can’t just say everything is hunky-dory, because that would be what you ought to expect. Indeed, you should read this alarming title carefully, just to be sure what I’m getting […]