One definition of insanity is constantly doing the same thing, and expecting a different result. While I might be a little presumptuous in suggesting that Microsoft — or its leadership — could be considered insane, you have to wonder about some of the company’s questionable marketing decisions. Take the Zune music player. Microsoft double-crosses their […]

As you might expect, I am already receiving letters from friends and readers wondering when they should upgrade to Mac OS X Lion. A notable example came from someone who publishes books about making money from a home business, and I suppose that is a hard sell these days. Regardless, he had read Apple’s puff […]

According to published reports from both the Mac rumor sites and the mainstream media, Apple appears to have essentially wound up development of Mac OS X Lion. This is based on the claim that a Golden Master “seed” of Lion has been made available to registered developers. On the basis of those reports, you can […]

When a company withholds information about future products, you can bet that, if that company makes good stuff that’s hugely popular, the rumor mills will be actively trying to figure out what’s going on behind the scenes. So it stands to reason that Apple, the most prosperous tech company on the planet by various measures, […]