Some years back I ran an occasional series by the name of “war stories,” in which I suggested that Apple’s quality control had taken a big turn for the worse. At the time, I ran into situations where Macs had suffered hardware failures, and something had to be done to address these problems. Looking a […]

For as long as I can remember, one of the biggest objections Windows users posed to buying a Mac was the price. The conventional wisdom, repeated by many technology writers, had it that you must pay a premium to buy a product with the Apple logo on it. But is it really true? Well, if […]

Up until that rumor explosion in December, some things were absolutely certain about Apple. For one thing, Steve Jobs would never allow the company to sell a cheap Mac or a cheap iPod. There was no profit in it, and it was better to get large profit margins and remain a boutique computer company. This […]

When you witness a Steve Jobs keynote in person, you realize he is a master showman. He could probably sell an air conditioner to an Eskimo and get a grateful thank you in return. While immersed in this famous reality distortion field, all is right with Apple, and every single new product you see is […]