Just the other day, I heard an interview with former “PC” character John Hodgman, the actor/writer who played the fall guy in those now-discomtinued Mac Versus PC ads. Turns out that Hodgman is a Mac user in real life, and, I suppose, most people thought of him as the more sympathetic person on those ads, […]

In one of this cute and funny Mac versus PC ads, which are sadly no longer being produced, the Mac personification, as portrayed by actor Justin Long, reminded the PC (as portrayed by John Hodgman), that there are over 100,000 Windows viruses, but not on the Mac. Now this particular phrase became controversial, because you […]

I suppose this week represented a huge test for Apple and the stock market. Knowing that Steve Jobs was going to be absent from Apple for five months, how would Wall Street react, particularly in light of the possibility that he might never return as CEO? Well, some analysts suggest that the financial community has […]

Imagine if you were the CEO of the world’s largest software company, and that some of your products had shares of upwards of 90% in certain market segments. You are sitting at the top of the mountain, reasonably secure in your knowledge that there were no credible competitors out there, and that your place in […]