It’s no secret that the Apple TV isn’t doing terribly well compared to similar gear from Amazon, Google and market leader Roku. While Apple was the pioneer in this space, it took far too long to modernize the product. Even when Apple introduced an all-new model in 2015, it made it much more expensive, yet […]

For a large company, Apple produces fewer products than some of you might expect. While it’s far more than in the years right after Steve Jobs returned to the company as CEO in the mid-90s, there are endless lists of what Apple ought to build next. For several years, in fact, industry analyst Gene Munster, […]

Let me put my cards on the table. I am no fan of Apple TV, at least not anymore. I did find my third-generation model indispensable, but basically for one reason, and that was Netflix. On occasion, I’d rent a movie from iTunes, and I was always on the lookout for the 99 cent specials. […]

When Apple was honored as the most innovative company on the planet by Fast Company, many of you no doubt assumed it was a national development. How could it be otherwise for the company with the highest market cap? But it’s not as if that would be a universal decision, although I wouldn’t disagree. So […]